January 14-15, 2021
Las Vegas

Agenda

Two days of groundbreaking keynotes, breakouts and panel discussions.

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Workshops
Agenda Day 0ne
Agenda Day Two
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9:00

Sales Enablement: Make It Stick
Lee Levitt, Director, Sales Enablement, Oracle
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9:30

Driving Change and Sales Transformation at Large Organizations
Kareem Kombarji, Senior Vice President, Head of Commercial Banking Sales Productivity & Digital Enablement, Citi
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10:00

Sales Enablement 2020: Closing the Gap between Buyers and Sellers
Gaurav Kotak, VP, Product, Showpad
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10:30

Coffee Time

11:00

4 Better Ways to Sell Software
Chris O'Hara, VP Product Marketing, Salesforce
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11:30

Moving Your Sales Enablement Function to an Enterprise Partner
Matthew Bills, SVP Sales Enablement and CRM Director, Fulton Financial Corporation
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12:00

Commercial Sales Enablement: Doing things a little differently
Alea Homison, Vice President, Sales Strategy, Enablement, Development, AlphaSense
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12:30

Lunch

13:30

The Power of Training your Clients
Gustavo Murad, Global Director, Sales Enablement, Twitch
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14:00

Turning Sellers into Sought-After Advisors
Vladimir Stojanovski, Chief Sales Enablement Officer, IBM
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14:30

Building Enablement Through Collaboration
Matthew Hey, Head of Global Field Enablement, Sisense
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15:00

Accelerating the Transformation of a Sales Development Organization
Rakhi Voria, Director, IBM Global Digital Sales Development, IBM
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15:30

Coffee Time

16:00

Panel: Technical Sales Competencies
Craig Condon Siegal, Director, Sales Enablement , Taboola
Katie MacDonald, Head of Strategic Enablement Initiatives, Optimizely
Maya Ber Lerner, Chief Technology Officer, Quali
Arta Shita, Integrated Marketing Manager, Quali
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17:00

BDRs, Account Execs, & Channel Sales...Oh My: Scaling Enablement from Cold Call to Close
Andrea Eaton, VP Solutions Marketing & Channel Sales Enablement, Bottomline Technologies
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17:30

Winning the Mental Game of Sales
Amber Banks, Director, Sales Enablement, JustWorks
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18:00

Networking Drinks
Agenda Day Two

09:00

Sales Enablement: The Foundation
Elle Dey, Manager Product Marketing - Sales Enablement, Zillow Group
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09:30

Does Your Company Need Sales Enablement? The A-Ha Moment And Where To Start
Kristin Easton, Senior Director, Field (Sales) Enablement, YearUp
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10:00

Creating a Sales Playbook From Scratch: Lessons Learned
Darlene Samer, Director of Sales Enablement, Yelp
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10:30

Coffee Time

11:00

How to Build Sales Plays that Drive Business Outcomes
Justin Topliff , Senior Product Marketing Manager, Highspot
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11:30

Sales enablement to drive results!
Asmita Singh, Vice President, Marketing and Demand Analytics , Travel Leaders Group
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12:00

Building the Sales Enablement Foundation
Leah Levitte, Head of Sales Enablement, HHAeXchange

12:30

Lunch

13:30

Turn the Table: Turning Competitor FUD into an Advantage
Susan Ahimovic, Director Product Marketing, Vertex
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14:00

6 Tactics for an Effective Sales Training
Palwasha (Sasha) Khan, Director of Product Marketing, Zipari

14:30

How can enablement effectively collaborate with other functions?
Anantakumar Krishnakumar, VP Global Sales Operations & Enablement , SmartBear
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15:00

Coffee Time
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