Catherine
Young
Director of Sales Enablement
Worldline Global
Catherine is an evangelist for Sales Enablement. During her years as Head of Sales Enablement at Xerox, she designed the Sales Enablement strategy and managed platforms, content, and analytics to support a global salesforce of 10,000. Catherine now leads a small yet mighty team of Sales Enablers and Sales Ops professionals for the online payments division of Worldline. At Worldline Catherine works closely with front line sales to help them drive up top line performance, resulting in double-digit growth. As a long-standing member of the sales enablement community, Catherine is passionate about the impact that Sales Enablement has on sales performance and she regularly shares her knowledge through speaking, writing and mentoring.
16 May 2024 09:45 - 10:15
Equipping sales enablement to thrive through times of change
In today's dynamic business landscape, adaptability is key to sustained success. This presentation dives into the heart of enablement during periods of significant change. Explore strategies and best practices to navigate disruptions, be it market shifts, technological advancements, or unforeseen challenges. From agile training methodologies to redefining sales processes, this session equips you with actionable insights to not just weather change but thrive in it. Join us to discover how effective sales enablement becomes a cornerstone for organizational resilience and growth in times of transformation.