Jenn
Glabicky
Director of Revenue Enablement
Dodge Construction Network
With recent speaking engagements and a rockin' line up for the 2023 Sales Enablement Summits, Jenn Glabicky has started branching off to share her knowledge in hopes of creating better cross-functional alignment within companies. Her background in corporate sales and leadership expands over several industries including healthcare, sports, and finance. She has a proven record of success implementing enablement, marketing and leadership strategies to bolster top-line revenue. She is passionate about helping her colleagues & clients learn the sales and leadership strategies they need to succeed no matter what this marketplace does. When Jenn isn’t geeking out about enablement, marketing and company strategy she enjoys putting her emergency medical technician license to good use by volunteering at large scale events such as hurricane disaster relief and the Boston Marathon. But please note, if you see Jenn running there is either a bear chasing her or she spotted an ice cream truck.
03 October 2024 16:00 - 16:30
Tangled web of collateral: how to organize, prioritize and utilize collateral throughout the company
It's no secret when enablers and marketers alike think of collateral collaboration they don't think of it as a joyous part of their roles. Why is collateral creation such a hassle? We all know it needs to be done, but how can we easily create it cross-functionally, and show the value of the collateral created? This session will cover best (and worst) practices on how to create a result-yielding experience when it comes to collateral creation. Join this session to learn best practices for collateral management to yield the best results when it comes to the sales process and buyer’s journey.