John
Hunt
VP, Global Revenue Activation
Zappi
Like many enablement professionals, John started his career in sales, and frustrated at the absence of enablement, decided to roll up his sleeves and start a one person department at a growing SaaS company. After spending 15 years in sales working for big companies like Pepsi, Paychex & Kantar, John made the pivot to Enablement. The past 3+ years, John has grown from a one person enablement function at Zappi, to leading a team of four globally.
03 October 2024 09:30 - 10:00
Orchestrating the development of enablement and its programs
In this fireside chat, Chris and John will discuss the importance of establishing enablement early on in company growth and their strategies for doing it successfully. They'll explore the key components of an enablement strategy, from the development of a charter to the creation of your tech stack and sales process.