With 20 years of experience supporting sales organizations in enablement, customer success and people development, Trafford has spent the last 6 years leading 'full stack' enablement teams for high growth SaaS companies including Slack/Salesforce, LinkedIn and Asana, spanning onboarding, product enablement, sales tech & tools, GTM strategy & narratives, sales process & methodology, sales competencies, manager enablement, M&A, and marquee events such as offsites and SKOs. Underpinned by his commitment to DEI and human-first leadership, Trafford is driven to ensure people can truly thrive - at work, and in the world.